

I'm Chum Masunu. I go by Rahim.
I'm a Creative Director[Art] with a knack for creativity and innovation. My career focuses on spotlighting awesome brands through integrated campaigns, content and unique interactive experiences.
Along my career, I’ve had the opportunity to create genre-inspiring works for clients including Axe, Papa Johns, CarMAX, eBay, UGG, Nike, Powerade, Sony PlayStation, Westin Hotels & Resorts, Vaseline, Cole Haan, Johnnie Walker and Cartoon Network. My work has garnered accolades including Cannes Lions, Webbys, One Show, Clio, D&AD, Eurobest, MMA Smarties, FWA and Awwwards.
Currently a Green Card holder
If you're still here...
I’m a Tanzanian soul walking American streets, chasing dreams with nothing but grit, heart, and a laugh loud enough to resurrect silence. Picture a hyena in a tickle fight with someone gasping for air. It can be contagious, but mostly concerning. My wife calls it annoying. (Only when I’m laughing at her 😘).
Contrary to what the headlines scream, good work is still built by good people with good stories stitched from their lives... human moments like when my toddler gives me a pretend ice cream just to burst into tears a moment later because I “pretend” ate the “pretend” ice cream (don’t judge🫣 I was pretend hungry).
I like to make things and tell stories. I bring the goodness in me and seek the goodness in others, while doing it with good people. I make with joy, with hustle, and a busted-volume-knob kind of energy.
Let’s go.
Experience
Assoc. Creative Director
mar 2022 — May 2025
Martin Agency
Richmond, VA
AXE, Papa Johns
Sr. Art Director
Jan 2020 — Mar 2022
Martin Agency
Richmond, VA
AXE, CarMAX
Assoc. Creative Director
June 2019 — Dec 2019
BSSP
Sausolito, CA
Noosa, Traditional Medicinal
Sr. Art Director
Nov 2017 — JuNE 2019
72&Sunny
Los Angeles, CA
eBay, Google, Tillamook, UGG
Art Director
Mar 2015 — Aug 2017
J. Walter Thompson
Istanbul, Turkey
Axe, Sunsilk/Elidor, Toni & Guy, Bomonti
Creative Designer
Oct 2012 — Sept 2024
BBH
New York, NY
Sony PlayStation, Axe, Westin, Vaseline, Johnnie Walker, Cole Haan
Intern
Jun 2012 — Oct 2012